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Who pays for tariffs?

American businesses and consumers

NRF is the world’s largest retail trade association. Every day, we stand up for, celebrate, educate and inspire the people who power the retail industry. 

3 ways Mother’s Day gift shopping has evolved

Consumers will be spending more than ever on Mom this year.

NRF's annual survey found total spending is expected to reach a record $25 billion. 

Mom with daughter playing in tent indoors
 

NRF’s podcast: Retail Gets Real

Cannondale CODA Expert Front Bicycle Hub - QR 100mm - 28 Spoke Sealed Bearings
Practicing cyber resiliency in the digital age
Professional woman pointing at computer for colleague
Retail Gets Real episode 117: PwC expert discusses what retailers should know about the complex cybersecurity landscape.
Cannondale Freehub Body Formula FH-04 DC-1422 - KP413 Read more
Building communities in and out of the store
Cannondale Headshok Stem SL QSE120X20HS Vorbau 120 mm 31, 8 mm +-20 black NEU Retail Gets Real episode 116: Small business owner Rachael Gruntmeir on the unexpected opportunity in retail.
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Cannondale Hollowgram Spider 104BCD 3x9 stella cannondale kF355 3x9 Spider 104mm Loss Prevention
Cannondale lefty fork steerer tube Chief protector: Inside the business of loss prevention
Security camera in store
Retail Gets Real episode 115: Giant Food’s Director of Asset Protection shares what’s behind the CCTV camera at stores.
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Engaging consumers in a channel-less world
 
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Retail Gets Real episode 114: How Chris Silver from URBN empowers associates to engage with customers.
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R.Riveter: Empowering military spouses
 
Retail Gets Real episode 113: Co-founders share how they created a business model to employ military spouses.
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Cannondale Si BB30 Crank Arm Single - 175mm Left - KP423 175L How tech is evolving the customer experience at HSN, QVC and Zulily
Cannondale SuperMax 29er Lefty Brake Adapter Standard Hub - KH112
CANOTTA RUNNING SCOTT RC RUN men Retail Gets Real episode 112: Qurate Retail Group CIO on the impact of AI and voice.
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Protecting consumer privacy is a job for Congress, not the states
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Piecemeal legislative approach from states is full of flaws and unintended consequences.
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As Americans celebrate the fiesta, there are a few reasons to be extra thankful for our third largest trading partner.
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The latest results from the 2019 State of Retailing Online report are in, and the findings showcase how modern retailers think about meeting the demands of today’s multichannel consumer. 

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Read the latest from STORES Magazine

CAP Standard 1 Hole EZ Easy Barbell with Dumbbell Curl Bars Set Bicep Training May 8, 2019
Mobile hotels now checking in
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Pilot Flying J streamlines cash management processes
May 1, 2019
Form-fitted takes on a whole new meaning
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Neutrogena gets close-up and personal
April 30, 2019
New app connects in-store associates with online shoppers
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April 29, 2019
Talbots modernizes planning processes
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NRF’s philanthropic arm, the NRF Foundation, helps support a bigger, better pool of talent for retailers nationwide. Through education, training, scholarships and experiences for everyone from high school and college students to people with barriers to employment, we help more job seekers take their first steps toward promising careers.