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Who pays for tariffs?

American businesses and consumers

NRF is the world’s largest retail trade association. Every day, we stand up for, celebrate, educate and inspire the people who power the retail industry. 

3 ways Mother’s Day gift shopping has evolved

Consumers will be spending more than ever on Mom this year.

NRF's annual survey found total spending is expected to reach a record $25 billion. 

Mom with daughter playing in tent indoors
 

NRF’s podcast: Retail Gets Real

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Practicing cyber resiliency in the digital age
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Retail Gets Real episode 117: PwC expert discusses what retailers should know about the complex cybersecurity landscape.
29ER 27mm Width Tubeless MTB Carbon Wheelset Mountain Bike Wheels Novatec791-792 Read more
Building communities in and out of the store
29er carbon asymmetric mtb wheelset 36mm wide carbon wheels for XC mountain bike Retail Gets Real episode 116: Small business owner Rachael Gruntmeir on the unexpected opportunity in retail.
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29ER carbon mountain bike wheels 33mm width Dt swiss 350s boost MTB hub 110 148 Loss Prevention
29er carbon mtb wheels 40mm width wheels for Down hill mountain bike 11 speeds Chief protector: Inside the business of loss prevention
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Retail Gets Real episode 115: Giant Food’s Director of Asset Protection shares what’s behind the CCTV camera at stores.
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Engaging consumers in a channel-less world
 
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Retail Gets Real episode 114: How Chris Silver from URBN empowers associates to engage with customers.
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R.Riveter: Empowering military spouses
 
Retail Gets Real episode 113: Co-founders share how they created a business model to employ military spouses.
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29er Mountain Bike Carbon Wheelset 50mm Width 25mm Depth with boost hub 110 148 How tech is evolving the customer experience at HSN, QVC and Zulily
29er MTB Fork Tapered Thru axle Mountain bike fork rigid Disc 480mm axle
29inch Full carbon mtb rims,29er hookless mountain bike AM DH rim tubeless ready Retail Gets Real episode 112: Qurate Retail Group CIO on the impact of AI and voice.
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NRF SmartBrief

Always be the first to know about the latest retail news. Sign up for NRF SmartBrief — a free daily newsletter filled with the day's top retail news and industry information.

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Protecting consumer privacy is a job for Congress, not the states
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Piecemeal legislative approach from states is full of flaws and unintended consequences.
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As Americans celebrate the fiesta, there are a few reasons to be extra thankful for our third largest trading partner.
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CEO Marguerite Adzick wanted to develop a one-stop space where activewear went beyond just the time spent at the gym.
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The latest results from the 2019 State of Retailing Online report are in, and the findings showcase how modern retailers think about meeting the demands of today’s multichannel consumer. 

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Read the latest from STORES Magazine

2XU Perform Compression Calf Guard - 2019 May 8, 2019
Mobile hotels now checking in
2XU Womens Mid Rise Reflect Compression Tight, ST, BNWT, RRP . May 6, 2019
Pilot Flying J streamlines cash management processes
May 1, 2019
Form-fitted takes on a whole new meaning
29 Inch Sun Ringle Inferno 25 Rims, Novatec D792SB Superlite Hub Rear Wheels
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Neutrogena gets close-up and personal
April 30, 2019
New app connects in-store associates with online shoppers
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April 29, 2019
Talbots modernizes planning processes
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3 Forward Control Extensions For Honda Shadow Sabre 1100 (VT1100C2) 2000-2007 A woman interviews a man at the NRF Foundation Rise-Up event
 
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30+ Fishing Lures – Vintage Modern

NRF’s philanthropic arm, the NRF Foundation, helps support a bigger, better pool of talent for retailers nationwide. Through education, training, scholarships and experiences for everyone from high school and college students to people with barriers to employment, we help more job seekers take their first steps toward promising careers.