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Who pays for tariffs?

American businesses and consumers

NRF is the world’s largest retail trade association. Every day, we stand up for, celebrate, educate and inspire the people who power the retail industry. 

3 ways Mother’s Day gift shopping has evolved

Consumers will be spending more than ever on Mom this year.

NRF's annual survey found total spending is expected to reach a record $25 billion. 

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NRF’s podcast: Retail Gets Real

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Practicing cyber resiliency in the digital age
Professional woman pointing at computer for colleague
Retail Gets Real episode 117: PwC expert discusses what retailers should know about the complex cybersecurity landscape.
Sea to Summit Alpha 3.7 L Pot 4 Bow Ls 4 Mugs Cook Set, Grey, 2.7 L Pot Read more
Building communities in and out of the store
Sea to Summit Comfort Light Insulated Mat Camping Airbed, Rectangular Retail Gets Real episode 116: Small business owner Rachael Gruntmeir on the unexpected opportunity in retail.
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Sea To Summit Comfort Plus Regular Adventure Gear Sleep Mat - Grey All Sizes Loss Prevention
Sea to Summit Delta Light Camp Set 4.4 Chief protector: Inside the business of loss prevention
Security camera in store
Retail Gets Real episode 115: Giant Food’s Director of Asset Protection shares what’s behind the CCTV camera at stores.
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Engaging consumers in a channel-less world
 
SEA TO SUMMIT NOMAD EXPEDITION DUFFLE BAG - 4 SIZES - 3 COLOURS HEAVY DUTY Anthropologie model wearing bandana and colorful shirt
Retail Gets Real episode 114: How Chris Silver from URBN empowers associates to engage with customers.
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R.Riveter: Empowering military spouses
 
Retail Gets Real episode 113: Co-founders share how they created a business model to employ military spouses.
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Sea To Summit Sleeping Bag Liner ACMAX Coolmax Adaptor How tech is evolving the customer experience at HSN, QVC and Zulily
Sea to Summit Ultralight Insulated Mat orange Large
Sea to Summit X-Pot 2.8L - Grey camping travel cooking Retail Gets Real episode 112: Qurate Retail Group CIO on the impact of AI and voice.
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NRF SmartBrief

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Latest from the blog

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Protecting consumer privacy is a job for Congress, not the states
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Piecemeal legislative approach from states is full of flaws and unintended consequences.
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As Americans celebrate the fiesta, there are a few reasons to be extra thankful for our third largest trading partner.
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Addison Bay experiments with pop-ups to grow its customer base
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CEO Marguerite Adzick wanted to develop a one-stop space where activewear went beyond just the time spent at the gym.
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Second Chance External Tactical Assault Shell TAC Outer Body Armor Plate Carrier Where retailers are investing in 2019
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The latest results from the 2019 State of Retailing Online report are in, and the findings showcase how modern retailers think about meeting the demands of today’s multichannel consumer. 

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girls are walking with shopping bags outside
 

Read the latest from STORES Magazine

SELK BAG Selk'Bag 5G Kids SBKD5BF Sleeping Bags & Mats Sleeping Bags May 8, 2019
Mobile hotels now checking in
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Pilot Flying J streamlines cash management processes
May 1, 2019
Form-fitted takes on a whole new meaning
Scotty Power Braid Downrigger Line
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Selle Italia SLR Superflow L Saddle May 1, 2019
Neutrogena gets close-up and personal
April 30, 2019
New app connects in-store associates with online shoppers
ScoutGuard SG520 Trail Camera New
April 29, 2019
Talbots modernizes planning processes
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Selle SMP Dynamic Bicycle Saddle Seat - Carbon Rails - White Made in A woman interviews a man at the NRF Foundation Rise-Up event
 
Selle SMP Composit Lady Bicycle Saddle Seat - White. . .Made in Retail’s next generation of talent
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NRF’s philanthropic arm, the NRF Foundation, helps support a bigger, better pool of talent for retailers nationwide. Through education, training, scholarships and experiences for everyone from high school and college students to people with barriers to employment, we help more job seekers take their first steps toward promising careers.